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Let's Set Another Record for Cookiers!

Julia M. Usher 1/6/231:31 AM

As you probably know, Julia M. Usher’s Cookie Art Competition™ returns to its usual in-person format at That Takes the Cake Show (TTTC) in Round Rock, Texas on March 31, 2023. I am super excited to finally see sponsors and competitors in the flesh! If you read this sponsor shout-out from me last year, what follows will feel a lot like a Groundhog Day movie replay! Back in 2022, I said nearly the exact same thing, as we then had every intention of returning in person until COVID foiled us once again. But pivot we did.

The 2022 online program was a huge success with entrants from all over the globe receiving a record-breaking $20,000 in prizes, thanks to the very generous donations from 17 wonderful companies. While I loved many aspects of the online format, nothing can replace the experience of seeing competition pieces up close and personal, and the smiles on competitors’ faces when they learn they’ve won. From a sponsor perspective, the 2023 in-person format allows for bigger and better sponsorship benefits too – not only online, but also in the physical event program, in video clips, and on the show floor! I would be so honored to have your support in advancing the state of cookie art in 2023! The competition welcomes companies both big and small, and everywhere in between. If you are interested in sponsoring, please read on!

Since the 2022 virtual edition just concluded in late December, my team and I are working on a hyper-accelerated sponsorship timetable again this year. To help us stay on track, we are asking all interested sponsors to submit their donations and artwork no later than February 21, 2023. As always, all competition contributions will be directed to the support of Julia M. Usher’s Cookie Art Competition™ at That Takes the Cake Show, either by subsidizing competition prizes for all cookie categories or other costs associated with running the competition, such as signage, printing, trophies, etc. Specific use of cash contributions will be at the competition organizers’ discretion. Please note that, while we love your products, only digital gift/service certificates and cash contributions will be accepted in an effort to keep show administrative time and costs in check. Like last year, two levels of sponsorship are being offered in 2023: Silver and Gold. You'll find the benefits of each level detailed in the 2023 Sponsor Offering.

Thank you in advance for your support of this one-of-a-kind cookie event! Again, I would be most honored to have your participation, and I know our 2023 competitors will be overjoyed as well!

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